Communicators face constant change: now, it’s developing strategies that are adaptive to the new paradigms of digital marketing and digital public relations.
At Cohn & Wolfe we recognize that while PR has always been a content-focused industry, channels have evolved, introducing a much wider range of communication opportunities and imperatives. And we’re evolving too — identifying new ways of telling client stories (visually, orally and editorially), but remaining true to the strengths of exceptional PR and communications — insights, storytelling, and business results.
Twenty-five years is a long time in PR, especially in Canada. How many news cycles, media changes, trends — How many “trending” topics have come and gone? Too many to count. But one thing Canada can count on? Cohn & Wolfe, consistently one of Canada’s top communications agencies.
With offices in Toronto, Montréal, Calgary and Vancouver, we’re ready to show you that nothing we create is off-the-shelf. We believe that each organization, each brand is unique and as such, demands, no, deserves, a tailored approach. Sure we could make it easy on ourselves and do the same things over and over again, but we don’t. It’s not in our nature.
As a full-service, bilingual, communications agency we have proven expertise across a wide range of disciplines including: advocacy, brand reputation management, corporate communications, consumer marketing, crisis and issue management, digital and social media communications, financial communications as well as research and analytics, to name a few. Yep, we’re know-it-alls, but we’re okay with that.